How to create value

Charlotte Lander

Charlotte has dedicated over 15 years to digital marketing, working with large global corporates, CEOs, and top consultancies along the way.

She's data-driven and loves applying insights, strategy, and creativity to achieve business goals. She currently leads the social team that oversees the bank's global social media strategy and accounts, and employee advocacy programme.

1 episode with Charlotte Lander

28. Secrets to building trust; how two banks went bust
Episode 28 · The Unicorny Marketing Show

This is a show about culture and society, crisis and social media. Host, Dom Hawes, is joined by Charlotte Lander, Director, Social Media, Corporate Affairs, Brand & Marketing at Standard Chartered Bank. They talk reputation, social media - the threats and…